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Psychological Barriers Are Holding Back Electric Vehicle Adoption

Two issues are preventing people from buying electric vehicles. The issues are-range anxiety and resale anxiety.

The study was published in the “Articles in Advance” section of Manufacturing and Service Operations Management (M&SOM). The authors of the report were Michael K. Lim of the University of Illinois, Ho-Yin Mak of Hong Kong University of Science and Technology, and Ying Rong of Shanghai Jiao Tong University.

The report was based upon a two-stage game-theoretic modelling framework — the first stage of which examined the early phase of electric vehicle availability, and the second stage investigated the maturity phase. Original story by Joshua S Hill for CleanTechnica. See full story here.

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